Marketing Manager at CorpeRate Ltd

0 59
3 months ago

  • Job Type: Full Time
  • Qualification: BA/BSc/HND
  • Experience: 5 years
  • Location: Lagos
  • Job Field: Sales / Marketing / Retail / Business Development 

Job Description

  • We are looking to complement our Executive Management team with a seasoned marketing and sales guru to lead our marketing and sales drive.
  • Our ideal candidate must possess a strategic mindset, extensive experience in B2B and B2C health tech marketing, and a track record of driving growth in startup environments.

What The Role Entails

To be successful as a Marketing Manager, our ideal candidate should be able to develop comprehensive marketing and growth strategies aligned with the company’s mission and long-term goals, identifying target markets and market trends.

  • Cultivates a strong brand identity and positioning strategies to differentiate the company from its competitors.
  • Oversees digital marketing efforts, including social media, content marketing, SEO/SEM, and online marketing to drive customer acquisition.
  • Collaborates with the strategy and growth team to develop effective product launches and messaging to drive product adoption.
  • Oversees and drives in collaboration with the sales team to achieve sales targets and contribute to revenue growth.
  • Develops and executes PR and communication strategies to enhance the company’s reputation and thought leadership.
  • Utilizes data analytics and market research to make informed decisions and optimize marketing strategies.
  • Manages marketing budget, and measures ROI for marketing initiatives.
  • Builds, leads and mentors a high-performing marketing and sales team, fostering professional growth.

Biggest Problem To Solve:

  • Tenacity to achieve the company’s overall business goals through the development and execution of the marketing and go-to-market strategy with a can-do attitude.

Required Skills & Competencies

  • Minimum 7 year(s) work experience in B2B & B2C healthcare marketing and sales.
  • Ability to deliver measurable results in terms of revenue growth, customer acquisition, and market expansion.
  • In-depth understanding of the health tech industry, its challenges, regulations, and emerging trends.
  • Proven ability to identify and establish strategic partnerships and alliances that can accelerate market penetration and contribute to business growth.
  • Excellent understanding of various digital marketing channels; social media, content marketing, SEO/SEM, email marketing, and online advertising.
  • Proficiency in leveraging data insight for campaign optimization.
  • Experience in product marketing, conducting market research, defining value propositions, and supporting product launches.
  • Strategic and analytical mindset to evaluate market trends, competitive landscape, and customer insights to inform business and marketing strategies.
  • Excellent communication and interpersonal skills to develop compelling marketing messages, lead public relations efforts, and represent the company to external stakeholders.

Benefits & Perks

  • Complementary - monetary and non-monetary - allowances
  • 13th-month salary
  • Pension
  • HMO
  • Flexi work plan
  • Work with a brilliant and diverse team and clients.
  • Enabling environment for personal and professional development.

Method of Application

Interested and qualified? Go to CorpeRate Ltd on to apply
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